February 11th, 2008
I added a new Flickr group to the TypeFlickr called the International Typographic Style. “The International Typographic Style, also known as the Swiss Style, is a graphic design style developed in Switzerland in the 1950s that emphasizes cleanliness, readability and objectivity. Hallmarks of the style are asymmetric layouts, use of a grid, sans-serif typefaces like Helvetica, and flush left, ragged right text. Some of the pioneers of the style are Joseph Müller-Brockmann, Armin Hoffman, Wim Crouwel, Emil Ruder, Otl Aicher, Peter Seitz, Max Bill and Max Huber.”

+ TypeNeu

